Overview

The Mass Communication and Journalism field matters in today’s world more than ever before. The world is constantly clouded by uncertainty, political unrest, climate crisis, and wars. And with access to digital content every second, the current times call for unbiased and credible reporting, empowering people through facts, and helping them make informed decisions. Similarly, societal attitudes and perceptions can be influenced through stories, culture, arts, and entertainment and also an able platform can be provided for diverse viewpoints through mass media such as TV, online media, movies, radio, and print content.

Mass communication and Journalism are great tools for socialisation and connection, to empower citizens, give voice to marginalised communities, and mobilise action for social change.

BJMC Course Details

The Bachelor of Journalism and Mass Communication is a 3-year undergraduate program divided into 6 semesters. The course focuses on fundamentals of journalism, media laws, media organisation and management, mass communication theories, digital media, advertising, PR, news writing and editing, media research, radio and TV broadcasting, photography, film studies, media ethics and research.

Eligibility & Admission

Students after class 12 from any stream and a minimum aggregate of 45-50% are eligible to apply, generally with English as a compulsory subject.

Admission is based on entrance tests such as CUET, IPU CET, JMI, etc.

Fees: In government and affordable private colleges, between Rs. 50,000 and Rs. 1.5 lakhs (for the entire course)

In mid-level private institutions, between Rs. 50,000 to Rs. 1 lakh per year

In high-end/premium private institutions, about Rs. 4 lakhs per year

Who should consider taking up this course

1. Individuals with a creative mindset and those who are inquisitive about the happenings around them that can impact society. Also, the ones who want to voice their opinion in a way that influences the narratives on social issues.
2. Individuals with a flair for writing/photography/videography.
3. Individuals with strong verbal and written communication skills.
4. Students who are keen to build their careers in journalism, broadcast media, or content creation.
5. Individuals who can work in fast-paced and challenging environments.

Career Scope

Graduates can work in sectors such as media houses, including print, broadcast, digital, cinema, OOH (Out-of-Home) platform, etc., advertising agencies, PR firms, corporate communications, and government broadcast agencies.

They can work as –

• Journalists/reporters
• News editors
• News anchors/correspondents
• News analysts
• Data journalists
• PR analysts/executives
• Corporate communications executives
• Radio jockey/ Radio producers
• Video producers
• Podcasters
• Advertising brand strategists
• Media planners
• Video editors
• Copywriters for advertising agencies
• Script writers for broadcast media
• Social media executives

Salary

Starting salary – between Rs. 2.5 lakhs and Rs. 4 lakhs

Mid-level salary – between Rs. 5 lakhs and Rs. 8 lakhs

The salary also largely differs based on the industry type, such as government media and advertising or PR agencies.

With experience and specialisations, professionals can move into senior roles and creative leadership roles, as brand communication strategists in corporate houses.

Conclusion

BJMC has a great career scope, but in the current day and age of information overload and people having access to every kind of content, it is imperative that media professionals are unbiased and help society take a progressive path.

Disclaimer

The blog is curated by referring to various credible sources and does not necessarily reflect the opinions or positions of QS I-GAUGE. The information provided is for general informational purposes only, readers are advised to conduct their own research and seek professional advice before making any decisions.